PUBLISHERSStatement
The Digital Revolution
It has been an ongoing debate – as well as the basis
for many strong opinions – as our industry continues to
embrace the technological advances of the digital revolution. For years, gearheads have cautiously considered
the dichotomous relationship of digital tone and analog
tone, especially as it relates to the recording industry.
However, I am referring to an entirely different digital
revolution, the digital revolution of how modern day
information is disseminated, received and used.
CEO Peter F. Sprague peter@premierguitar.com 877-704-GEAR (4327)
Publisher Trent Salter trent@premierguitar.com 888-247-2009
COO / CFO Patricia A. Sprague patti@premierguitar.com 877-704-GEAR (4327)
EVP/ Marketing & Business
Development Ed Sengstack ed@premierguitar.com 408-379-9503
V. P. Sales Matt Charles matt@premierguitar.com 718-634-1977
In this day of “new media,” digital technology has
presented informational opportunities that extend far
beyond what traditional media services could ever pro-
vide. This is going somewhere, right? Well, of course it
is – I would like to personally introduce the recently updated and vastly improved digital
edition of Premier Guitar.com. I promise you that there is more than one prize in this box
of Cracker Jacks.
Start by logging on to
http://digital.premierguitar.com (see below). From there, you
can start the search for your fortune cookie of tone. Premier Guitar’s new digital edition
features the very latest digital functionality, providing your membership to the gearhead
network of tone.
Finally, read how you want. Utilize our page turning software to scroll through the entire
publication, access a fully linked Table of Contents or click the “pages” function at the top
toolbar to access thumbnails of each page for easy, visual navigation. Effortlessly zoom
in and zoom out with just a click for the highest quality resolution available. Quickly visit
each advertiser through the rich media links on each page, or by locating them in our
interactive Advertisers Index – simply click on the web address of an advertiser and jump
to their site to learn more about their product and services. “Search” for specific articles,
subjects or advertisers to find what you are looking for without the wait. Use the “Share”
feature to email interesting articles to fellow tone chasers. “Download” the entire issue
and save it as a local version for offline viewing, all faster than you can say, “Tone up!”
editoriaL
Managing Editor Adam Moore adam@premierguitar.com 877-704-GEAR (4327)
Senior Editor James Egolf james@premierguitar.com 877-704-GEAR (4327)
Web Content Editor Joe Coffey joe@premierguitar.com 877-704-GEAR (4327)
Assistant Editor Rebecca Hay rebecca@premierguitar.com 877-704-GEAR (4327)
Assistant Editor Chris Kies chris@premierguitar.com 877-704-GEAR (4327)
production
Creative Director Benjamin Otis ben@premierguitar.com 877-704-GEAR (4327)
Production Coordinator Shannon Britcher shannon@premierguitar.com 877-704-GEAR (4327)
Circulation Manager Lois Stodola lois@premierguitar.com 877-704-GEAR (4327)
contributing photographerS
Wayne Dennon
Ben Otis
adVertiSing
Senior Account
Executive BrettPetrusek brett@premierguitar.com 612-869-3967
Account Executive Jeannie Rossow jeannie@premierguitar.com 515-574-2210
Director, Retail
Sales & Service Dave Westin dave@premierguitar.com 800-574-7333
By the way, did I mention that all of this is free 24-7-365. Some would say we are
frickin’ crazy, that we should just tease you with small samplings and making you pay for
more. We say, “Nonsense!” The relentless pursuit of tone should be a shared journey and
we want to share it with you.
Marketing
Director Of Marketing Shelby Kraus shelby@premierguitar.com 877-704-GEAR (4327)
Needless to say, we here at PG think this service simply kicks ass, but we want to know
what you think. Please let us know by emailing me ( trent@premierguitar.com) or our
Managing Editor, Adam Moore at adam@premierguitar.com. We’ll actually listen!
So whether your preference is traditional print or a
digital magazine, Premier Guitar simply
wants to provide you with
the opportunity to peel your
own banana. It’s information
on your terms, the way it
should be. It really is part of
our plan to rule the universe,
one gearhead at a time. Life is
short; tone up and throw down.
Nuff Sed,
The information and advertising set forth herein has been obtained from sources
believed to be reliable and compiled with great care. Gearhead Communications,
L.L.C., however, does not warrant complete accuracy of such information and
assumes no responsibility for any consequences arising from the use thereof or
reliance thereon. Publisher reserves the right to reject or cancel any advertisement
or space reservation at any time without notice. Publisher shall not be liable for any
costs or damages if for any reason it fails to publish an advertisement. This publica-
tion may not be reproduced, in whole or in part, stored in a retrieval system, or
transmitted, in any form or by any means, electronic, mechanical, photocopied,
recorded, or otherwise, without the prior written permission of the publisher.
Copyright © 2007. All Rights Reserved. Reproduction in whole or in part
without written permission is prohibited. Premier Guitar is a publication
of Gearhead Communications, L.L.C. Premier Guitar recommends you
take appropriate caution before buying items sight unseen. PG is not
responsible for misrepresentation of advertisers. We suggest you
contact your own attorney, the Better Business Bureau, or appropriate
government agencies if you experience a problem.
SubScriptionS: Premier Guitar is published monthly. Subscription
rates: $14.95 (12 issues), $24.95 ( 24 issues) Call for Canada, Mexico
and foreign subscription rates. 877-704-4327; email address for customer service Shannon@premierguitar.com
change of addreSS: Please send new address with
Premier Guitar mailing label to Premier Guitar, PO Box 127, Mount
Vernon, IA. 52314.
Trent Salter, Publisher
trent@premierguitar.com
888.247.2009
http://digital.premierguitar.com
a gearhead communications, L.L.c. publication
P.O. Box 127 • Mount Vernon, IA 52314
phone: 877-704-GEAR (4327) • 319-895-0050
fax: 319-895-0058
Web:
www.premierguitar.com
e-mail:
info@premierguitar.com
