Premier Guitar - Media Kit 2009

OnlineMagazine

Online magazine:
25,000 monthly
unique visitors
You’ll get new customers
on the Web.

PG is the only guitar publication to offer its entire magazine online. Guitarists can search, read, download, print and share articles for free – and they can access PG’s online magazine anytime, anywhere. That’s why PG’s online magazine attracts 16,000 monthly visits…and growing.

Expand your reach online – automatically.

Every time you place an ad in Premier Guitar magazine, your ad appears in our online magazine edition with links directly to your Web site. The result? A unique, cost-effective boost for your marketing message in the publication that’s leading our industry’s quest for new online readers.

5 ways you win new business with Premier Guitar’s online magazine:

1. Increased Web traffic: Online magazine readers can click on the link in your ad and immediately visit your Web site – 91% of readers use links to visit advertisers’ sites.

2. Deeply committed readers: 78% spend over 20 minutes reading the online edition; 22% spend an hour or more soaking up information.

3. High-quality customers: 48% of online readers earn over $75,000. This audience invests heavily in gear – your core customer.

4. Bigger audience: PG’s online magazine adds 16,000 readers to the 30,000 who read Premier Guitar’s print magazine – a total audience of 46,000 readers.

5. Long-term exposure: Your ad is permanently archived in our online magazine library – readers keep viewing it for months and years. Several issues have already topped 100,000 viewings each.

This is great news for advertisers: PG’s online magazine offers you a whole new audience of customers who rely on Premier Guitar when making purchase decisions. All ads contain Web site links – and 91% of readers use these links to access advertiser sites.